Why I Love Starbucks
Earlier today, I was cleaning out the closet in my office and I came across a picture of me and my friend Jess at Starbucks. I started thinking about how lovely that moment was, being with someone I loved at a place I have grown to love. Then I began reflecting on why I love Starbucks so and have come up with the following list of reasons:
1. ATMOSPHERE
I am cheap. I love nice things, but I won’t buy them unless they are down to clearance prices. I scoff at paying over twenty dollars for anything, yet I will gleefully spend close to six dollars for a grande vanilla latte and a vanilla cupcake at Starbucks. Do I feel as if I am getting ripped off? Sure don’t. It is because I am not only paying for coffee and a delicious baked good, but I am paying for a sense of calm, a sense of serenity, a sense that in
Starbucks I am somehow wiser, prettier, wealthier…
Many things add to the atmosphere. The music is the number one thing. One day a few weeks ago, the music was blaring and it ruined the experience. But that has only happened once and I forgave by the next week. Not only does Starbucks usually play their music at the perfect volume, they play music I actually like. Another thing that adds to the atmosphere is the artwork. I love the collage-look of most of
their art. I am often tempted to steal it, but I have yet to do so. The third piece of atmosphere-help comes in the form of the immensely sought after Comfortable Chairs (they deserve to be capitalized). The first thing one does when driving up to Starbucks is
to look through the windows to see if people are occupying the Comfortable Chairs. If they are, one is momentarily saddened. One might think, “If only I had cut that guy off!” or “I don’t even know this person, but I hate him/her!” But that feeling passes as soon as
one walks in. The smell of the espresso and the gentle hum of music hypnotizes the soul. As soon as one steps foot inside, the world is suddenly at peace.
2. A CHANCE TO REBEL
At many various eating/drinking places, I will order the same thing every single time. When I go to Chilli’s, it is completely insane to think that I will order anything other than the chicken crispers, with baked apples, mashed potatoes, and a side of honey mustard. That’s my meal. At Cafe Del Rio, the best Mexican place in Pittsburg, Kansas, I got the
chicken chimichanga with queso sauce every single time. I did not want to try an enchilada or a taco; I had found my love and I stuck with it.
At Starbucks, however, I go crazy (think Girls Gone Wild, but with clothes and morals). I do not have a usual drink there. Sometimes I will order a mocha, sometimes I will get the caramel macchiato. I will often order the great tea or java chip frappuccino. I have just added the vanilla latte (hot AND iced) into my rotation.
When I walk into Starbucks, I feel wild, young, and carefree. When I walk up to that counter and they ask me what I’ll be having, it takes me a moment to decide. I think to myself, “What sounds good today?” I live in the moment, taking in all of the beauty and sweet, coffee-filled aromas.
3. FEELING POPULAR
Every Starbucks employee I have ever encountered have had two things in common: they are pretty and they act like they’re truly excited to
see you. Combine these two things and you will receive a serious ego-boost. Sure, these people get paid to be friendly. But when they tell you to have a good day, you feel that they cannot have a good day unless you can, as well. When they compliment your shirt or earrings, you feel as if you should be on the cover of Vogue.
When I walk up the counter, I experience a deep sense of belonging. These people do not know me, nor I them, but we have an unspoken love and respect for one another. I like one’s hair, she likes my skirt. I like the sound of one’s voice, he delivers my drink with a big grin. We are all one–different yet the same.
Starbucks does not only provide good coffee; it is the starting point for world peace.
Hi.
I discovered your website after Googling “why I love starbucks”. I’m writing a similar post at the moment, but mine is somewhat the opposite – I hate it, intensely. And ‘hate’ is a word I am loathe to use. I agree with your writing about depressive thoughts leading you down a negative path and that a positive frame of mind can change much more than just your outlook. For the same reason I very rarely use the word ‘hate’ – I save it for Starbucks. I can’t think of anything else I hate – I can forgive most other things.
There are a number of reasons I hate Starbucks, but the main one is that it is imprinting a standard on our planet. I’ve traveled all over the world and am sick of standing in awe of beautiful historic monuments only to turn around and see that horrible green logo peering at me. I want France to be French, Japan to be Japanese, Australia to be Australian – not for the iconic spots in all of those wonderful countries to be stamped with ‘Starbucks’.
For me the starting point in world peace is not rolling out this imprint of ’sameness’ everywhere – it is in cherishing and respecting our richly diverse human history and culture. In being different, and loving that about one another. For me, Starbucks threatens that. It ‘defines’ for the masses the standard by which coffee shops should be judged, and through it’s shady, questionable business practices slowly takes out all of the competition in a city until there is nothing to compare it against. This is a horrible way for our culture to develop in my opinion. Watering something down until we have a single instance, replicated over and over and over…urgh…
I see this as very strongly linked to your thoughts about the ‘type’ of beauty that is accepted in Western culture. What a load of nonsense we have been led to believe – there is no one ‘type’ of woman or man, we’re just fed that rubbish by an economy that likes to keep us ‘aspirational’ (a term you’ll find in many Consumer Behavior textbooks) so that we buy more, consume more, discard more, buy more etc etc etc. I believe it’s not until we reject these singular notions of what we are meant to look like, how we are meant to live and what we are meant to consume that we will be truly happy.
I hope you don’t take this personally. Diversity in opinion is just as wonderful as diversity in the way people look and the coffee they drink. However I would understand completely if you deleted the comment – you’ve a right to keep your site looking and sounding the way you want. It does look damn nice by the way. I have a shirt with similar colors.
Take care and enjoy your day. It is a beautiful morning here in London.
p.s. If you’re interested in reading more about Starbucks and its impact on our culture try ‘No Logo’ by Naomi Klein. It’s actually a really tough read, but is eye-opening.
| Posted 2 years, 8 months ago